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Stone Island has never chased attention. They are a brand renowned for earning through process, experimentation and an obsessive understanding of fabric and SS26’s Reflective Spray Down Jacket is a clear continuation of that philosophy. Built on years of material research, the piece combines a lightweight down construction with Stone Island’s distinctive reflective spray treatment, applied layer by layer to create depth, irregularity and movement. No two jackets are the same - not a flaw - it is the intentional goal. This is innovation you can see, feel and wear.
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For Stone Island devotees, this jacket speaks a familiar language of technical mastery, garment treatment and function, elevated into something expressive. The reflective spray finish isn’t just about visibility but an exploration into how light interacts with the surface, and how the jacket changes character depending on the environment and wear. It’s a statement that runs and runs. Stone Island doesn’t design for trends, but for people who appreciate why things are made, not just how they look. This piece rewards that understanding and knowledge without requiring it.
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For those newer to Stone Island, the appeal is just as immediate. The silhouette is clean, wearable and modern. The jacket navigates statement and restraint, bold without being loud, technical without feeling over-engineered. You don’t need to understand the science behind the spray process to recognise quality, intention and presence when you put it on. It’s simply a jacket that feels considered and an item anyone can connect with.
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At ZOO, pieces like this are never solely products on a screen. Our physical store is where Stone Island truly comes to life, where fit, fabric and finish can be experienced in a tactile manner. Our team doesn’t sell from a script or style to a template. Our experience allows time to understand the individual, curate looks around how you dress and explain the why behind the garment when it matters. Every client is different and their wardrobe too. As is the Reflective Spray Down Jacket.
Stone Island is about evolution through research. ZOO is about individuality through experience. When the two meet in-store, that’s where the real value is found.
Visit our flagship store or shop online at zoofashions.com