VYN was founded by the Swiss designers Catherine Meuter and Stefan Mathys in 2019. With over 25 years of international experience in footwear design (Giorgio Armani, Harrys of London, SWIMS, Reiss) they are passionate about bringing circular thinking to the footwear industry. VYN came to life over a discourse about the sneaker industry being one of the most polluting in the fashion industry. Production costs are increasing and the consumer is being asked to pay more while accepting lower quality and even less longevity in their sneakers. Sneakers are made of over 40 components and are not repairable as the parts cannot be removed nor replaced.